Identify the music genre of the track that you have chosen for your music video.
Next research into similar bands – look on wikipedia for associated acts, looks on the record label for institutional info, use Spotify and Last FM for recommendations, reviews for mentions of similar acts.
Make a list of bands that are similar:
Look at the videos of these bands and try to identify patterns and similarities in terms of the following:
Representation of the artist/band: how are they shot, what clothes do they wear, how are they lit, what sort performance do we get, are they objectified, who else is objectified? Narrative type: what sort of storylines do we have, is the artist in these sections, are they abstract/short films/conventional plots, do they make sense with the music?Mise-en-scene: what locations, props, symbols, tones, colours, lighting is uses. Iconography: what symbols and codes are used, do the artists have their own iconography?Camerawork, editing, effects: is there a similarity in technical terms in the way it is edited, shots types used, and post production/effects are implemented.
REMEMBER TO EMBED VIDEOS AND TAKE THE NECESSARY SCREENSHOTS TO BACK UP YOUR POINTS
